Trump Media Group Explores Utility Token for Truth+ Platform Expansion
Trump Media & Technology Group (TMTG) is considering the launch of a utility token as part of its strategy to enhance the Truth+ streaming platform. CEO Devin Nunes outlined plans in a shareholder letter to diversify monetization through advertising, premium subscriptions, and exclusive content offerings.
The proposed rewards program featuring a blockchain-based token aims to bolster user engagement. TMTG is actively securing family-friendly programming, documentaries, and news broadcasts to compete in the crowded streaming sector. This move signals growing convergence between media and Web3 technologies.